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episode 1
fake than real?
June 13 2024
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The world's
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The world’s first FREE marketing talk show, featuring marketing’s best and brightest discussing and debating contemporary marketing issues. Delivered using Synergy Effect’s award-winning InfluenceTV platform, you view the event on a virtual stage, with speakers streamed in from around the world. Live Q&A allows audience to interact with guest speakers during the show.
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The world’s first FREE online marketing talk show, featuring marketing’s best and brightest discussing and debating contemporary marketing issues.
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EPISODE 01 · JUNE 13 2024
The Ad Contrarian -Bob Hoffman
Check out Bob Hoffman’s website
Is digital marketing more fake than real?
Among his many platitudes, Bob has been called “The most provocative man in advertising.”
And for good reason…
His last three books have all been best sellers – yet each one criticises the marketing industry for its inaction against programmatic advertising fraud and all its associated relatives – privacy abuse, bots, fake news, fake websites, made for advertising scams and more.
Join Bob and your host, Malcolm Auld, as they discuss why marketers have FOFO – a Fear Of Finding Out the truth – what’s needed to fix the fraud problems, analyse Bob’s Programmatic Poop Funnel, and much more.
This is a live event, so you can ask questions from the audience.
Timezones
🇺🇸United States (New York City) – Wednesday 13th June @ 6pm (EDT)
🇺🇸United States (Los Angeles) – Wednesday 13th June @ 3pm (PDT)
🇬🇧/🇪🇺United Kingdom/Europe (London) – Wednesday 13th June @ 11pm (GMT)
🇦🇺Australia (Sydney) – Thursday 14th of June at @ 8am (AEST)
EPISODE 02 · JULY 09 2024
Two marketers walk into a bar and laugh aloud at marketing
This show features the marketing industry’s leading humourist Tom Fishburne aka The Marketoonist, and Co-author of satirical marketing texts Delusions of Branduer and Why Brands Blow, Ryan Wallman, aka Dr Draper…
Why is marketing the only industry where practitioners can make a living ridiculing the industry in which they work. Imagine taking the mickey out of your employer and getting paid for it?
Think about it…
Why are marketing practices and marketers in particular such easy targets for satire? What is wrong with the industry that it is has become such a punch line for jokes?
The Marketoonist, Dr Draper and your host Malcolm Auld, share some laughs and discuss what the industry can do to pick up its game and become a more attractive career.
This is a live event, so you can ask questions from the audience.
Timezones
🇺🇸United States (New York City) – Thursday 10th July @ 6pm (EDT)
🇺🇸United States (Los Angeles) – Thursday 10th J10thuly @ 3pm (PDT)
🇬🇧/🇪🇺United Kingdom/Europe (London) – Thursday July @ 11pm (GMT)
🇦🇺Australia (Sydney) – Friday 11th July at @ 8am (AEST)
EPISODE 03 · AUGUST 08 2024 (TBC)
How will AI REALLY affect the marketing industry?
Are you worried or excited about the role of AI in the marketing industry? You’ll discover how AI will really affect you in the frank and fascinating show.
AI has been prompted to prepare recommendations for expert guests – it’s just sorting the real from the scammers – so watch this space…
Save the date: 8 August 2024
ON DEMAND SHOWS - coming soon...
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EPISODE 01 · MAY 07 2024
BRIAN FETHERSTONAUGH
GARY VAYNERCHUK
IS DIGITAL MARKETING MORE FAKE THAN REAL? (PART 1)
EPISODE 02 · JUNE 11 2024
Scott Galloway
Mark Ritson
IS DIGITAL MARKETING MORE FAKE THAN REAL? (PART 2)
EPISODE 03 · JULY 09 2024
Bob Hoffman
Dr Augustine Fou
Is digital marketing more fake than real?
EPISODE 04 · AUGUST 06 2024
Tom Fishburne
Ryan Wallman
